Entitled, “How Great I Am,” the ad features Paralympic athlete Amy Purdy and shows her overcoming adversity to achieve her goals. Set to a speech by boxing great Muhammad Ali, the commercial draws parallels between Purdy’s struggles and the redesigned 2015 Toyota
While this spot is supposed to run before the Super Bowl actually begins, Toyota also has another ad for the second quarter of the game showing fathers and their children. It's all part of the brand's One Bold Choice campaign for the updated sedan.
Read more at: http://www.autoblog.com/2015/01/26/toyota-spotlights-amy-purdy-in-new-ad-ahead-of-super-bowl/