Digital Automotive News

Kia Peddles Soul Across imeem for Android

Social music service imeem launched imeem for Android, a mobile music app for phones built on Google's Android Platform.

Volvo Uses Video to Tie to a Race That's Not About Cars

The challenge: Expand the reach of what is normally a fairly niche sponsorship -- a sailing competition -- and link a car brand, Volvo, to a water-based sport.

SearchWiki: make search your own

Have you ever wanted to mark up Google search results? Maybe you're an avid hiker and the trail map site you always go to is in the 4th or 5th position and you want to move it to the top. Or perhaps it's not there at all and you'd like to add it. Or maybe you'd like to add some notes about what you found on that site and why you thought it was useful. Starting today you can do all this and tailor Google search results to best meet your needs.

Alfa Mito Romeo: Life in a just a few images - Turning the new Alfa into a pop icon

I’m not one of those people that fall for any and all advertising gimmicks. That being said, I just came across a brand banner that made me go “um” and that even managed to get me to try out "Mito Clips."

Volvo sets sail with pan-Euro campaign

Volvo has launched a pan-European campaign to promote its ownership of the Volvo Ocean Race.

Volkswagen Fox's innovative website

While the Brazilian market is quite competitive, it hasn’t escaped the current car crisis. Carmakers understand that they need to change their communication tactics in order to conquer the new generation of Internet users. Volkswagen Brazil always tops car sales, especially in the compact car market. The car maker recently launched a new and interesting website that works a bit like a human chess game. What a treat for those of us without a child’s penchant for cartoons.

AOL brings global Autoblog to UK

AOL has launched a motoring industry blog in the UK, following the international expansion of its other Weblog brands across Europe.

Fiat launches first ever ad on Sky mobile site

Fiat is launching the first advert of its kind on Sky’s mobile site, in a bid to promote the Fiat 500. The ad will be the first-ever advert to run on Sky’s mobile site that will route customer directly though the Fiat 500 WAP site.

Volvo Cars ties up pan-European print, online and TV campaign to push Volvo Ocean Race

Volvo Cars and Mindshare have teamed with Eurosport to promote its showpiece ownership of the world’s toughest sailing race, the third Volvo Ocean Race.

Pitching Cars Online in Tough Times

Detroit can’t stop advertising altogether, so it’s focusing on efficiency.